From the archive: Coca-Cola changes its formula – April 1985 | Coca-Cola | The Guardian
How Coca-Cola, Netflix, and Amazon Learn from Failure
Presentation Product Failure.New Coke
New Coke, 35 years on: Inside the recipe tweak that sparked nationwide backlash and almost ruined Coca-Cola | The Independent | The Independent
Groupthink in Product Teams - by Kyle Evans
What if New Coke Had Been a Government Program? | AIER
New Coke - Wikipedia
Coca Cola Marketing Strategy blunder | Marketing Mistakes | New Coke Failure Case study | Cola Wars - YouTube
10 Coca-Cola Products You Can't Buy Anymore | GOBankingRates
The failure of new coke 1985
The Real Coke, the Real Story: Oliver, Thomas: 9780140104080: Amazon.com: Books
Pepsi Is Reimbursing Coke Drinkers Who Dislike New Coke Zero Sugar Recipe
BUSINESS1124 - 6-2. Case Study New Coke Failure - Case Study: New Coke Failure Vs. New Coke Failure 1. The Launch Of New Coke Turned Out To Be A Nightmare | Course Hero
New Coke, Cheetos lip balm among 50 all-time worst product flops
The Soda Everyone Was Obsessed With The Year You Were Born - Delish.com
Amazon.com: New Coke - Coke
April 23, 1985: Coca-Cola Announces 'New Coke'–And It's a PR Disaster - TheStreet
The Real Coke, the Real Story: Oliver, Thomas: 9780140104080: Amazon.com: Books
New Coke Didn't Fail. It Was Murdered. – Mother Jones